Prime Agency – Wasserman Experience
Production Agency – Brightline Interactive

Verizon Power House was a high impact fan engagement experience, located in the heart of Super Bowl Central in downtown Phoenix during Super Bowl XLIX. Working with Wasserman Experience, Verizon was looking to position itself as a technology leader by creating the ultimate digital playground. Interactive activities included exhibit registration through fan smart phones, personalized media featuring NFL stars, touch enabled transparent LCDs with LED tiled backlighting, 3D avatars with live voice actors, and custom cut rear projection acrylic screens, among others. Post activity emails offered shareable links to all fan created media. As Senior Art Director for 2 flagship activities and overall experience registration, it was my responsibility to collaborate with the Wasserman creative team and production partners, to ensure and create dynamic consumer engagement leaving consumers with a WOW factor for the brand.